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MISSION :
MESBG aims to educate its members and share individual knowledge among this networking of people, as well as enhancing the value of every aspects of Spa experience. It also aims to raise the standards to promote and protect the industry, by working closely with our partners and counter-parts of various industries and all relevant government authorities.
MESBG creates opportunities to grow the spa business with dedicated workshops, training and education for its members and the public.
MESBG acts as catayst to strategic alliances and partnerships with our members, to make MESBG a leading professional business council in Middle East region.
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VISION :
MESBG is a business council for the Spa, Health, Beauty and Wellness industries with a focus on total health and wellbeing for its members and the public. Its aim is to be the leading business council in United Arab Emirates (UAE) for the Middle East market segment, as well as an official professional body to represent UAE in any regional or international events and conferences. MESBG aims to play an active role in the development of the Middle East Spa, Wellness, Health & Beauty Industry.
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